How a pool builder raised his average job 40% - and closed 30% more

A pool builder was spending time on quotes and designs for homeowners who were shopping for the lowest price. Good work, but too many of the jobs went to cheaper competitors.

• Targeted quality buyers. We aimed his marketing at homeowners who care about quality over the cheapest quote, instead of everyone shopping for a pool.
• Built a review engine. A steady flow of real, recent reviews, every one answered, so homeowners trusted him before they compared prices.
• Put the proof everywhere. Reviews and real projects built into his ads and his site.

His average job value rose 40% and his close rate rose 30%. Fewer price shoppers, bigger projects, and more of them signed.

Competing on price is a race nobody wins. Reach the buyers who want quality and prove you're worth it. See how we do it for pool builders, or browse more results.