How do I get more customers for my contracting business?+
Stop renting leads that Angi, HomeAdvisor, or Yelp sell to four to eight contractors at once. Build your own machine instead: ads made from your real work, a top spot on Google, reviews that make you the obvious pick, and a CRM that books every lead onto your calendar. Roving Revenue builds all of it - and you own it.
Are Angi and HomeAdvisor leads worth it?+
Rarely. One lead gets sold to several contractors, so you all call the same homeowner and drop your price to win - barely profit if you win, money gone if you lose. Owned channels like SEO and your own ads don't work that way. Roving Revenue moves you off rented leads onto a pipeline you control.
How do I get my business to show up on Google?+
Google ranks the most complete, trusted, and active local profiles first. A strong Google Business Profile, steady reviews, and local pages get you into the top three - where homeowners actually call. One waterproofer we work with hit the top three across his area in two months, and the leads kept coming even with ads off.
Should I run ads or do SEO first?+
Both, in order. Ads put jobs on the calendar this month; SEO brings leads you don't pay per click for, month after month. On the contractors we run, $5,000 a month in ad spend typically adds $10-30K in new work, with another $10-20K from SEO. Roving Revenue runs them together.
Is it worth paying a marketing agency as a contractor?+
It is when you end up owning the results instead of renting them. Over the last 12 months we turned $1.2M in ad spend into $4.7M in booked revenue for contractors - and every client keeps their site, ad account, ranking, and reviews. Roving Revenue runs the machine; you show up and close.
Why are my Facebook ads getting bad leads?+
Usually the offer, the creative, or the follow-up is off, so you get clicks, not booked jobs. Ads built from your real work, aimed at ready-to-hire homeowners, plus instant follow-up change that. One remodeler went from clicks and tire-kickers to roughly $4 booked for every $1 spent.
How do I get more Google reviews?+
Ask every happy customer at the right moment, make leaving a review one tap, and reply to each one so Google sees an active profile. Homeowners check reviews before they ever call, so a steady flow makes you the obvious pick instead of another price quote. Roving Revenue runs this as an ongoing engine.
If I stop working with an agency, do I keep the website and ads?+
You own all of it - the website, ad account, creatives, Google ranking, reviews, leads, and customers. If we ever stop working together, you keep everything. That's the difference between renting leads and owning the machine that books them.
How much should a contractor spend on marketing?+
Most contractors we run start around $5,000 a month in ad spend - that typically brings $10-30K in new work, with another $10-20K from SEO. The right number depends on your trade, margins, and how fast you close. One Miami remodeler scaled his spend and booked close to $500K in a single quarter.
Why do I keep losing jobs to cheaper competitors?+
Usually because homeowners can't tell you apart from the cheap guys until they compare price - so price decides. Show up first, look the most trusted, and reach homeowners who care about quality, and your work and reviews do the talking instead. One pool builder we work with lifted his average job 40% and his close rate 30% doing exactly this.